MANIFESTO

Khéla is the contemporary yin yang of the modern woman’s wardrobe. We don’t believe a woman has to choose to be one or the other; she can be both strong and feminine, edgy and chic, hardworking and playful. Our vision for Khéla was inspired by this admiration for balance. Khéla means sportive and playful in Sanskrit, in vision we are recreating, Khéla means the balance between life’s responsibilities and pleasures.

We aim to bring a wardrobe of fashion-driven activewear, designed for the multi-tasking woman. As multifaceted as we’re, so is our wardrobe! The brand offers products that are technical and versatile, which goes from workout to leisure, from work to play, from day to night. 

We present a collection of feminine, yet edgy pieces made from high-tech fabrics. Through a design-with-purpose attitude, our luxe-activewear pieces balance performance and aesthetics to fit the active lifestyle of today's modern woman.

 

WHO ARE WE?

Khéla was found by Ceren Bulut in 2021. She studied Product Development at the Fashion Institute of Design in Los Angeles while she was simultaneously designing costumes for festivals. She was inspired by the multifaceted life of a modern woman and her intention was to create contemporary activewear with a twist to fit into many occasions. With this contemporary approach, she wanted to lead a new way in the world of activewear that offers contemporary yin yang of clothing.

 

HOW DO WE DO IT?

We place a huge emphasis on the perfect fit, constantly striving to make women feel beautiful and confident in their skin. We source the finest technical fabrics to design fashion-forward pieces that feel luxurious, look effortless, and last through infinite wear and washings. Each piece of Khéla is designed to be multipurpose, flattering, and high-quality. Khéla woman doesn't need to sacrifice nor her style nor her conformity. Khéla will not only complete your style, but it will also add value to your multipurpose lifestyle with versatile but statement designs. We aim to elevate your sports aesthetics, empower your femininity, and encourage you to drive for your best self.